Found more booger stains in my office bathroom
By now, it’s obvious.
The problem in my WeWork’s bathroom is the faucet handle itself.
My initial hunch was that someone carelessly left the water running.
But yesterday, I tapped the lever-style handle down, and something sticky prevented it from fully returning to the 'off' position.
That bathroom is filled with similar issues that fit into a category of things I call “small problems.”
• Dried boogers are smeared on the wall next to the urinals.
• The paper towel dispenser is awkwardly close to the sink.
• One toilet’s flush sensor is more sensitive than others.
“Small problems” are easy to miss because they’re so embedded in routine.
Yet they contain loads of value.
Not “conspicuous value” like a dropped $10 bill.
But convertible value, like the energy in wind and sunlight.
For example:
When I mentioned the dried booger stains a few months back, dozens of male readers told me that they’ve seen similar stains at their work.
‘Booger Pads’ aren’t a multi-billion-dollar industry because 1) the culprits won't admit to being office nose pickers and 2) we’re too myopic to “see” the potential value in the first place.
There’s something about seeing “small problems” that should sort of piss you off.
Survey platforms – like Survey Monkey – make it seem like the world is littered with $10 bills, and that you can easily scoop up all that value.
But this tool-centric mindset is backward.
The challenge with “small problems” isn’t measuring them.
It’s noticing them in the first place.
That’s why I’ve spent hours analyzing my WeWork’s bathroom.
That might seem like overkill to you.
But paying attention to “small problems” is an instinct I can’t turn off.
And when it comes to surveys, it’s the skill you should hire for.
Imagine someone scrutinizing your shoppers’ minds with the same attention to detail.
Imagine someone who can beat the hell out of survey platforms in terms of noticing shopper needs AND measuring them.
Want to see for yourself?
Then click on the link and book a $45 Survey Roast.
https://www.sammcnerney.com/45-dollar-survey-roast
I’d love to help.
Cheers,
Sam